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BESTSELLERS | SAVE BIG! 15% OFF + PURE POINTS WHEN YOU REGISTER

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CHOSEN FOR YOU | 20% OFF ON ROUTINE PACKAGES

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OUR COLLECTION OF TOP BRANDS

HEALTH FIRST, YOUTH ALWAYS

UK’s trusted leader in longevity-focused supplements. From supporting healthy aging, energy and vitality, metabolism, weight management to hair and skin health. Crafted from the highest quality ingredients. From NMN, NAD+, Collagen, Berberine, Spermidine, PQQ, CoQ10 to much more.

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CHARAVA SUPPLEMENTS ESSENTIALS

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NATURALLY UNLEASH YOUR PERFECT SKIN

Arktis Naturals rooted in Sweden, brings the world’s most scientifically tested, trusted and certified CBD Cosmetic Skin Care Range. Being the No.1 CBD Skincare embracing the rich diversity of skin types in the Middle East. Organic, Vegan, 100% Halal, 0% (Zero) THC

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ARKTIS 100% NATURAL SKINCARE

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EMBRACE PETALS OF WELLNESS

Bella Fleur is your personalized wellness oasis in UAE. Offering a vibrant selection of Dutch flowers and personalized arrangements. Elevate your space, mark special moments, and experience the freshness that sets us apart.

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ELEGANT FLORAL CREATIONS

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JOIN PURE CLUB

Turn every step of your wellness journey into a rewarding experience. Earn points, access exclusive events, and enjoy premium discounts on top health and wellness services. Elevate your lifestyle with benefits designed to help you live PURE.

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HEALTHY TASTE BY DOUBLETREE HILTON BUSINESS BAY

Between travelling, leisure time and business meetings it is important to have healthy breaks, accompanied by the best delicious healthy food and drinks at DoubleTree Hilton Business Bay. Explore the latest venue special PURE deals, healthy recipes.

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INCREASE YOUR HEALTHY LIFESPAN

For increasing NAD levels, a unique and effective balanced longevity formula: HARMONY+. Adressing the main causes of aging by using capsuled science-based natural nutritional ingredients harmonized with a Collagen Beauty Shot. BioteQ Vitality is a distinguished brand from The Netherlands

RELEASE SPRING 2025

THE SECRET OF ANTI-AGING SKINCARE

Help transform your skin, regain your youthful glow, and discover new levels of intense hydration with the award-winning Dutch skincare leader. All products are backed by clinical testing and scientific evidence driven formulas

REVEAL SPRING 2025

NEED A LITTLE GUIDANCE? HERE THE LATEST HEALTH & BEAUTY INSIGHTS

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  • GRACEFUL AGING WITH NAD

    GRACEFUL AGING WITH NAD

    Discover how NAD impacts aging and longevity through insights from Professor Marco Demaria’s groundbreaking research on healthy aging!

    GRACEFUL AGING WITH NAD

    Discover how NAD impacts aging and longevity through insights from Professor Marco Demaria’s groundbreaking research on healthy aging!

  • LEVEL UP WINTER WORK OUTS

    LEVEL UP WINTER WORK OUTS

    Discover how functional fitness is transforming UAE winter workouts—embrace strength, adventure, and wellness in the cooler months!

    LEVEL UP WINTER WORK OUTS

    Discover how functional fitness is transforming UAE winter workouts—embrace strength, adventure, and wellness in the cooler months!

  • PEACEFUL MIND IN UAE LIFE

    PEACEFUL MIND IN UAE LIFE

    Make 2025 your year of mental wellness! Discover UAE-specific tips, mindful habits and top health supplements for clarity, relaxation, and thriving in the fast-paced UAE lifestyle.

    PEACEFUL MIND IN UAE LIFE

    Make 2025 your year of mental wellness! Discover UAE-specific tips, mindful habits and top health supplements for clarity, relaxation, and thriving in the fast-paced UAE lifestyle.

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OUR COLLECTION OF TOP SPECIALISTS

THE ONLY YOU TREATMENT

Get matched via TellSaleem with the best healthcare providers in Europe and Middle East by posting a treatment that fits your exact needs.

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UNLOCK PERSONALIZED WELLNESS

Experience transformative healthcare with Dr. Marina Cordeiro, a pioneer in Functional and Regenerative Medicine dedicated to focus on disease prevention and addressing root causes. Unlock personalized wellness with her expertise in gut health, longevity, anti-aging, sleep enhancement, hormonal balance and stem cell therapies at Bossa Nova Clinic in Dubai

OPENING JANUARY 2025